Yeeeh, Rivella is going to be marketed throughout Europe, according to the readers of Frank-ly! (Hint: whois drinkme.nl, Heineken is owner of Vrumona, thanks to the research-fu of the visitors of Frank-ly ;-))
Update: Yes! As a little ‘thank you’ note for all the free advertisement, Vrumona decided to put the stuff in new soft PET bottles (yuck) and raised the price by 20%! Hooray! As a side note, Schweppes’ stuff is also affected by this.